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Tracking the right billing metrics will transform your clinic’s finances. In a recent conversation, one savvy practice owner said, “Every day I look at the number of units per hour we’re billing—not units per patient. That’s crucial. If you’re not building up units per hour, then you’re failing.” This statement got me thinking about why […]

In this episode of What’s Best For The Patient Is Best For Business, Jerry continues his insightful conversation with physical therapist and sales expert Biagio Mazza in Part 2 of their discussion. Building on the foundation laid in Part 1, Biagio dives deeper into the art and science of sales, drawing striking parallels between the […]

Jerry and Biagio dive deep into the parallels between physical therapy and sales, emphasizing how both professions are an art grounded in science.

Two of the most powerful strategies that transform a clinic’s revenue include: 1. Maximize Your Time with Digital Products Instead of repeating the same exercises or advice for every patient, consider creating digital resources that scale. Whether it’s an exercise program, instructional videos, or a step-by-step guide, you can provide your patients with high-quality, on-demand […]